Solutions
We have the solutions for how to help your brand engage with parents & kids. Using a creative & strategic approach, we align brands as active participants in creating memories & moments of pure childhood joy.
Experiential:
Immerse your brand into the coveted family experience.
- Events
- On-site Engagement
- Family Entertainment
- Scavenger Hunts
- Sampling
- Branded Experiences
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Moments-based Media™:
One media “buy” to reach parents & kids when together
Digital:
- Content Marketing
- Owned-social & web
- E-newsletter
- Database marketing
- 1st party data
- Mobile Ads
Outdoor:
- Habitat signage
- Signage placements
- Zoo media (screens)
- Billboards
- DOOH
Traditional:
- Television
- Radio
- Member Magazines
Sponsorship:
Fully integrated campaign across multiple marketing assets.
- “Presented By” IP designation
- Entitlement
- Animal Habitats
- Moments-based Media
- Earned Media
Related Case Studies:
Consumer/Retail Promotion:
Drive brand equity & sales leveraging family-friendly zoo IP with unique promotions.
- Consumer Sweepstakes
- Cause Marketing
- In-store receipt upload, validation, & reward
- Promotions inspired by nature, science, or outdoor family adventure
Related Case Studies:
Turnkey Partnership Opportunities:
Align your brand with programming with the flexibility to adapt for specific brand fit.
- Breakfast with the Animals
- Party Like a Pollinator
- ZOOvie Nights
- Run Wild Family 5k
- Sips Under the Sea
- Boo at the Zoo
- Holiday Zoo Lights
- Zoo Babies
- One Health
- Earth Day
- World Oceans Day